B
Evidence Grade B
Safe to Cite
Dated
83
83 -- n score for Serena Williams (2017)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
83
Unit
Score
Data Vintage
2017
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
95
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
Nielsen
Primary
Tier A
https://www.nielsen.com/de/insights/2017/tops-of-2017-pro-athlete-marketability/ ↗
Source Article
Tops of 2017: Pro Athlete Marketability
It’s no secret that winning helps boost the endorsement power of professional athletes. But in 2017, some of the biggest names in sports were able to elevate their celebrity status and marketability even when they weren’t competing.
Several top brand endorsers spent time on the bench due to injuries…
Original Research
Nielsen
· Original study ↗
Methodology
Nielsen N-Score Talent Tracker (US); scale 1-100 measuring Awareness, Likeability and 10 other attributes (e.g., Influential, Role Model, Trendsetter); assesses endorsement potential; top-ranked US professional athlete of 2017.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Serena Williams: 83 n score. Source: Nielsen (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/serena-williams-nscore-2017
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<blockquote cite="https://lighthousedata.io/data/serena-williams-nscore-2017" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>83</strong> -- n score for Serena Williams<br><small>Source: Nielsen (2017) · <a href="https://lighthousedata.io/data/serena-williams-nscore-2017" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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