B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
55%
55% -- seo budget increase rate for UK companies (2014)
55% of UK companies surveyed are investing more in SEO in 2014.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
55%
Unit
Percentage
Data Vintage
2014
Entity
Sample Size
712
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Econsultancy and Latitude
Primary
Tier B
http://www.decibelinsight.com/Blog/2014-05-23/Customer-Acquisition-Versus-Conversion-Optimisation/ ↗
Source Article
News, Views & Events
Customer Acquisition Versus Conversion Optimisation
The constant development of the digital environment that we're living in, is bringing us new ways of seeing businesses and also a new way of acquiring customers.
To increase conversion rates is the new challenge for the Digital Marketers and Web An…
Original Research
Econsultancy and Latitude
· Original study ↗
Methodology
UK Search Engine Marketing Benchmark Report 2014
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
UK companies: 55% seo budget increase rate. Source: Econsultancy and Latitude (2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/seo-budget-increase-uk-2014
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<blockquote cite="https://lighthousedata.io/data/seo-budget-increase-uk-2014" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>55%</strong> -- seo budget increase rate for UK companies<br><small>Source: Econsultancy and Latitude (2014) · <a href="https://lighthousedata.io/data/seo-budget-increase-uk-2014" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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