B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
50%
50% -- organic traffic increase for moving from position 2 to position 1 in Google results (2026)
Moving from position 2 to position 1 in Google search results increases organic traffic by an average of 50%, based on Semrush data.
- on average
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Semrush
Primary
Tier B
https://www.directoryone.com/blog/how-to-perform-an-seo-content-audit-beginners-checklist.html ↗
Source Article
How To Perform An SEO Content Audit? Beginner's Checklist
How To Perform An SEO Content Audit? Beginner’s Checklist
You have published dozens — maybe hundreds — of blog posts and pages. But traffic is either flat or declining. Sound familiar? The fix usually starts with an SEO content audit.
Most websites are carrying dead weight: outdated posts, thin page…
Original Research
Semrush
· Original study ↗
Methodology
According to Semrush
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
moving from position 2 to position 1 in Google results: 50% organic traffic increase. Source: Semrush (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/semrush-organic-traffic-increase
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<blockquote cite="https://lighthousedata.io/data/semrush-organic-traffic-increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- organic traffic increase for moving from position 2 to position 1 in Google results<br><small>Source: Semrush (2026) · <a href="https://lighthousedata.io/data/semrush-organic-traffic-increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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