B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
5%
5% -- search traffic share for Google search results second page (2024)
Search results on the second page attract only 5% of search traffic.
- Secondary citation of a Chitika study
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Lighthouse Research Team
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Source verified
Evidence graded
Value
5%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Chitika
Primary
Tier C
https://www.5andvine.com/blog/startup-marketing-where-to-begin ↗
Source Article
Startup Marketing: Where to Begin? | 5&Vine
Startup Marketing: Where to Begin?
7 conversation starters to put your startup marketing strategy in motion
For any startup, the idea of marketing can be daunting. With so much to think about, whether it’s organic vs paid search, content strategies that span social media, newsletters and blogs, infl…
Original Research
Chitika
· Original study ↗
Methodology
Cited study by Chitika on search traffic distribution by results page
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google search results second page: 5% search traffic share. Source: Chitika (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/second-page-search-traffic-5-percent
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<blockquote cite="https://lighthousedata.io/data/second-page-search-traffic-5-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5%</strong> -- search traffic share for Google search results second page<br><small>Source: Chitika (2024) · <a href="https://lighthousedata.io/data/second-page-search-traffic-5-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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