B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
75%
75% -- percentage of users never scrolling past first page of search results for search engine users (2023)
75% of people never scroll past the first page of search results.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
75%
Unit
Percentage
Data Vintage
2023
Entity
Geography
EMEA
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
intasend.com
Primary
Tier C
https://intasend.com/online-businesses/marketing-strategies-to-grow-small-businesses-in-kenya ↗
Source Article
Marketing Strategies to Grow Small Businesses in Kenya
Marketing Strategies to Grow Small Businesses in Kenya
Mar 7, 2023
Small businesses are the engine that drives economic growth, and in Kenya, these enterprises play a crucial role in creating jobs and generating wealth. Despite the challenges small businesses face, such as intense competition and li…
Original Research
intasend.com
· Original study ↗
Methodology
Cited statistic in blog article; original research source not identified
Methodology documented
Segmentation
IndustryRetail
Company SizeSMB
RegionEMEA
Channelsearch
Cite this stat
Plain Text
search engine users: 75% percentage of users never scrolling past first page of search results. Source: intasend.com (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/search-first-page-scroll-behavior-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/search-first-page-scroll-behavior-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>75%</strong> -- percentage of users never scrolling past first page of search results for search engine users<br><small>Source: intasend.com (2023) · <a href="https://lighthousedata.io/data/search-first-page-scroll-behavior-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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