B
Evidence Grade B
Graded
under review
Safe to Cite
Current
107,894
107,894 -- impressions per 4 week period for Corner of Vine St. & Franklin Ave billboard (SCR-001), Scranton, PA (2026)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
107,894
Unit
Count
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
Birdhouse Outdoor
Primary
Tier B
https://www.birdhouseoutdoor.com/sign/?face_id=3 ↗
Source Article
Corner of Vine St. & Franklin Ave - SCR
Original Research
Birdhouse Outdoor
· Original study ↗
Methodology
Out-of-home advertising vendor's estimated impressions for a specific billboard unit
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Corner of Vine St. & Franklin Ave billboard (SCR-001), Scranton, PA: 107,894 impressions per 4 week period. Source: Birdhouse Outdoor (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/scranton-billboard-impressions-4week
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<blockquote cite="https://lighthousedata.io/data/scranton-billboard-impressions-4week" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>107,894</strong> -- impressions per 4 week period for Corner of Vine St. & Franklin Ave billboard (SCR-001), Scranton, PA<br><small>Source: Birdhouse Outdoor (2026) · <a href="https://lighthousedata.io/data/scranton-billboard-impressions-4week" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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