B Evidence Grade B Graded under review Safe to Cite Dated

45,000

45,000 -- brand tracking survey sample size for UK media brand consumers (2023)

Name: Brand Tracking Survey Sample Size Statistics
Creator: Lighthouse Intelligence
Published: 2026-10-02

2023 · n=45,000 · Savanta

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Attribution: Savanta View source

Lighthouse Research Team

Last verified: 2026-10-02 · How we verify data →

Source verified Evidence graded

Value

45,000

Unit

Count

Data Vintage

2023

Entity

UK media brand consumers

Sample Size

45,000

Geography

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Savanta Primary Tier A

https://savanta.com/knowledge-centre/view/netflix-a-year-in-review-for-the-uks-most-loved-media-bran… ↗

Confidence: 57/100 Vintage: 2023 Channel: Deep Crawl

Source Article

Netflix: a year in review for the UK’s most loved media brand - Savanta

Our latest brand tracking study of over 45,000 consumers reveals Netflix is, yet again, the No. 1 Most Loved Media Brand of 2023. Having practically invented video streaming in 2007, Netflix dominated the market for many years and, as a result, was in the position to command premium pricing. But wit…

Original Research

Savanta · Original study ↗

Methodology

Savanta BrandVue Media brand tracking study

Methodology documented

Segmentation

IndustryMedia RegionUK RoleAll marketers

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Plain Text

UK media brand consumers: 45,000 brand tracking survey sample size. Source: Savanta (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/savanta-brand-tracking-sample-45000

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<blockquote cite="https://lighthousedata.io/data/savanta-brand-tracking-sample-45000" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>45,000</strong> -- brand tracking survey sample size for UK media brand consumers<br><small>Source: Savanta (2023) · <a href="https://lighthousedata.io/data/savanta-brand-tracking-sample-45000" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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