B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
9 days
9 days -- sales cycle duration reduction for SAP (2021)
SAP reduced its sales cycle by 9 days using WorkSpan for co-selling with partners.
- Self-reported vendor case study claim
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
9 days
Unit
Duration Days
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
WorkSpan
Primary
Tier C
https://www.workspan.com/co-sell/ ↗
Source Article
Co-Sell | WorkSpan
Co-Sell
Identify more co-sell opportunities and
close more co-sell revenue with WorkSpan
WorkSpan Does
What CRMs and PRMs Can't
WorkSpan powers co-selling with your ecosystem of partners
Co-Sell is a
Massive Opportunity
Customers want full-stack solutions from multiple vendors sold together as one. …
Original Research
WorkSpan
· Original study ↗
Methodology
Self-reported outcome from WorkSpan customer case study (SAP using WorkSpan co-sell platform); no independent verification; page archived July 2021.
Methodology documented
Segmentation
IndustryB2B
Company SizeEnterprise
RoleAll marketers
Cite this stat
Plain Text
SAP: 9 days sales cycle duration reduction. Source: WorkSpan (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/sap-sales-cycle-reduction-9-days
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<blockquote cite="https://lighthousedata.io/data/sap-sales-cycle-reduction-9-days" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>9 days</strong> -- sales cycle duration reduction for SAP<br><small>Source: WorkSpan (2021) · <a href="https://lighthousedata.io/data/sap-sales-cycle-reduction-9-days" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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