B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
12,000,000
12,000,000 -- campaign contacts for Bauer Media Outdoor Belgium DOOH campaign (2026)
The Bauer Media Outdoor Belgium and Samu Social DOOH campaign generated over 12 million contacts across 35 days.
- Source states 'over 12 million contacts'
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
12,000,000
Unit
Count
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
be-inspired.media
Primary
Tier B
https://be-inspired.media/cases/samu-social/ ↗
Source Article
Samu Social
Original Research
be-inspired.media
· Original study ↗
Methodology
Campaign impressions/contacts measurement
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Bauer Media Outdoor Belgium DOOH campaign: 12,000,000 campaign contacts. Source: be-inspired.media (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/samu-social-dooh-contacts
HTML Embed
<blockquote cite="https://lighthousedata.io/data/samu-social-dooh-contacts" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12,000,000</strong> -- campaign contacts for Bauer Media Outdoor Belgium DOOH campaign<br><small>Source: be-inspired.media (2026) · <a href="https://lighthousedata.io/data/samu-social-dooh-contacts" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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