B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

44%

44% -- salespeople giving up after 1 followup for salespeople (2020)

2020  · HubSpot

According to HubSpot, 44% of salespeople give up after one follow-up.

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Attribution: HubSpot View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
44%
Unit
Percentage
Data Vintage
2020
Entity
salespeople
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
HubSpot Primary Tier C
https://allison-davis.com/hows-follow-game/ ↗
Confidence: 48/100 Vintage: 2020 Channel: Common Crawl
Source Article
How's your follow-up game?
Original Research
HubSpot · Original study ↗

Cited from HubSpot research via blog post

Methodology documented
Industrymarketing
Plain Text
salespeople: 44% salespeople giving up after 1 followup. Source: HubSpot (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/salespeople-give-up-after-one-followup
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<blockquote cite="https://lighthousedata.io/data/salespeople-give-up-after-one-followup" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>44%</strong> -- salespeople giving up after 1 followup for salespeople<br><small>Source: HubSpot (2020) · <a href="https://lighthousedata.io/data/salespeople-give-up-after-one-followup" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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