B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
1%
1% -- volume growth rate for RTD category in the US (2024-2029)
IWSR estimates a 2024-to-2029 CAGR volume growth of +1% for the RTD category in the US.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
1%
Unit
Percentage
Data Vintage
2024-2029
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
35
Freshness
82
Source
IWSR
Primary
Tier A
https://drinks-intel.com/cross-category/why-rtds-are-a-beacon-of-hope-for-beverage-alcohol-category-… ↗
Source Article
Why RTDs are ‘a beacon of hope’ for beverage alcohol - Category Intel - Global Drinks Intel
RTDs continue to be the growth category to watch in beverage alcohol, with consumers drinking more frequently and widening their purchase channels and occasions – all of which are set to be key drivers of future category expansion.
In 2024, RTD volumes in ten of the world’s leading markets (Australi…
Original Research
IWSR
· Original study ↗
Methodology
IWSR estimates
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
RTD category in the US: 1% volume growth rate. Source: IWSR (2024-2029). Via Lighthouse Intelligence -- https://lighthousedata.io/data/rtd-volume-growth-us-2024-2029
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<blockquote cite="https://lighthousedata.io/data/rtd-volume-growth-us-2024-2029" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1%</strong> -- volume growth rate for RTD category in the US<br><small>Source: IWSR (2024-2029) · <a href="https://lighthousedata.io/data/rtd-volume-growth-us-2024-2029" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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