B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

95%

95% -- audio ad completion rate for Drako privacy-safe political advertising campaign delivered via ROQAD (2024-07)

2024-07  · ROQAD

Drako achieved a 95% audio ad completion rate using ROQAD for privacy-safe political advertising across devices.

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Attribution: ROQAD View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
95%
Unit
Percentage
Data Vintage
2024-07
Entity
Drako privacy-safe political advertising campaign delivered via ROQAD
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
60
Freshness
95
ROQAD Primary Tier A
https://www.roq.ad/news/equativ-habu-roqad-partnership/ ↗
Confidence: 59/100 Vintage: 2024-07 Channel: Deep Crawl
Source Article
Identity Resolution Insights, Reports & Case Studies | ROQAD
RESOURCES Resources Insights, case studies, reports and press from ROQAD and Zeotap Data. REPORT Publicis–LiveRamp Deal: What It Means for the Future of Identity by ROQAD·July 2025 PRESS Roqad Brings European Data Onboarding and Identity Resolution to Salesforce Data 360 by ROQAD·September 2026 CASE…
Original Research
ROQAD · Original study ↗

Vendor-published case study figure; no methodology or sample size disclosed

Methodology documented
Industrymarketing
Plain Text
Drako privacy-safe political advertising campaign delivered via ROQAD: 95% audio ad completion rate. Source: ROQAD (2024-07). Via Lighthouse Intelligence -- https://lighthousedata.io/data/roqad-drako-audio-ad-completion-rate
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<blockquote cite="https://lighthousedata.io/data/roqad-drako-audio-ad-completion-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>95%</strong> -- audio ad completion rate for Drako privacy-safe political advertising campaign delivered via ROQAD<br><small>Source: ROQAD (2024-07) · <a href="https://lighthousedata.io/data/roqad-drako-audio-ad-completion-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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