B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
$4,400,000,000
$4,400,000,000 -- ad revenue for Roku (2025)
Roku's AVOD advertising revenue is projected to reach $4.4 billion in 2025.
- projection/forecast
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$4,400,000,000
Unit
Currency Usd
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
MoffettNathanson Research
Primary
Tier B
https://www.aktv.cz/en/avod-platforms-forecast-to-grow-to-18-billion-by-2025/ ↗
Source Article
AVOD PLATFORMS FORECAST TO GROW TO $18 BILLION BY 2025
Original Research
MoffettNathanson Research
· Original study ↗
Methodology
MoffettNathanson projection
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Roku: $4,400,000,000 ad revenue. Source: MoffettNathanson Research (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/roku-avod-forecast-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/roku-avod-forecast-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$4,400,000,000</strong> -- ad revenue for Roku<br><small>Source: MoffettNathanson Research (2025) · <a href="https://lighthousedata.io/data/roku-avod-forecast-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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