B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
10%
10% -- click through rate uplift for Websites using rich snippets (structured data markup) (2021)
Using rich snippets/structured data drives clickthroughs to a website up by anywhere from 10 to 15 percent.
- Unattributed industry estimate/claim cited in a marketing blog post
- Reported as a range of 10 to 15 percent
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
10%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
60
Freshness
95
Source
ipullrank.com
Primary
Tier C
https://ipullrank.com/mobile-first-does-not-mean-desktopless ↗
Source Article
Mobile-First Does Not Mean "Desktopless" - iPullRank
TLDR:
- Google’s mobile-first indexing has companies scrambling to back away from desktop.
- However, you don’t want to toss out your desktop strategy just yet.
- Give users a seamless experience that stretches across both desktop and mobile.
- Focus on the user, and you’ll have an SEO strategy with…
Original Research
ipullrank.com
· Original study ↗
Methodology
Source reports a range of 10 to 15 percent uplift in clickthroughs from rich snippets; midpoint of 12.5% recorded per range normalization. Claim is unattributed in the article; article published circa 2021.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Websites using rich snippets (structured data markup): 10% click through rate uplift. Source: ipullrank.com (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/rich-snippets-clickthrough-uplift
HTML Embed
<blockquote cite="https://lighthousedata.io/data/rich-snippets-clickthrough-uplift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10%</strong> -- click through rate uplift for Websites using rich snippets (structured data markup)<br><small>Source: ipullrank.com (2021) · <a href="https://lighthousedata.io/data/rich-snippets-clickthrough-uplift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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