B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
21%
21% -- home financing search growth rate for RHB Bank Malaysia (2025)
RHB Bank Malaysia achieved a 21% month-over-month increase in home financing searches following its dynamic DOOH campaign.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
21%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Adzymic
Primary
Tier B
https://www.adzymic.co/blog/the-billboard-that-switched-when-the-weather-did-rhb-s-real-time-green-f… ↗
Source Article
The Billboard That Switched When The Weather Did: RHB's Real-Time Green Finance
The Challenge
RHB Bank Malaysia needed to promote its Green Home Financing product in a way that felt as dynamic as the product itself.
The brief was clear: don't just explain sustainability — demonstrate it through the media. That meant delivering a campaign capable of producing over 300 dynamic cr…
Original Research
Adzymic
· Original study ↗
Methodology
Campaign results reported by agency Adzymic for RHB Green Home Financing DOOH campaign
Methodology documented
Segmentation
Industryfinance
Cite this stat
Plain Text
RHB Bank Malaysia: 21% home financing search growth rate. Source: Adzymic (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/rhb-home-financing-searches-mom-21
HTML Embed
<blockquote cite="https://lighthousedata.io/data/rhb-home-financing-searches-mom-21" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>21%</strong> -- home financing search growth rate for RHB Bank Malaysia<br><small>Source: Adzymic (2025) · <a href="https://lighthousedata.io/data/rhb-home-financing-searches-mom-21" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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