B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
71%
71% -- percentage of revops teams reporting data quality hurts gtm execution for RevOps teams (2025)
71% of RevOps teams say poor data quality actively hurts their GTM execution.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
71%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Openprise
Primary
Tier B
https://www.openprisetech.com/resources/surveys/2025-state-of-revops-data-quality/ ↗
Source Article
Cut Enrichment API Costs 60% With a Cache Layer (2026)
Disclosure: This article is published by Datamagnet. Vendor claims are self-reported unless otherwise noted. Product capabilities described below are based on public documentation, retrieved July 21, 2026.
Building an Enrichment Cache Layer: Reduce API Costs by 60%
If your enrichment bill keeps clim…
Original Research
Openprise
· Original study ↗
Methodology
Openprise 2025 State of RevOps Survey
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
RevOps teams: 71% percentage of revops teams reporting data quality hurts gtm execution. Source: Openprise (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/revops-teams-poor-data-quality-hurts-gtm-2025
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<blockquote cite="https://lighthousedata.io/data/revops-teams-poor-data-quality-hurts-gtm-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>71%</strong> -- percentage of revops teams reporting data quality hurts gtm execution for RevOps teams<br><small>Source: Openprise (2025) · <a href="https://lighthousedata.io/data/revops-teams-poor-data-quality-hurts-gtm-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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