B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
200
200 -- retail media network count for US retail media networks (2026)
There are more than 200 retail media networks operating with varying approaches to measurement and reporting.
- The source states 'more than 200 RMNs'
- The text does not explicitly specify if the count of >200 RMNs is strictly US or global, though US ad spend is referenced in the preceding sentence
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
200
Unit
Count
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Horizon Commerce
Primary
Tier B
https://horizoncommerce.com/pr-newswire-horizon-commerce-introduces-first-ever-standardized-measurem… ↗
Source Article
PR Newswire | Horizon Commerce Introduces First-Ever Standardized Measurement Across RMN’s Allowing Real-Time Campaign Performance Assessment
Horizon Commerce, the Commerce arm of Horizon Media, is expanding NEON, its proprietary AI-based analytics SaaS platform, to provide marketers a single platform to plan, measure, and optimize retail media investments. For the first time, marketers will gain access to standardized measurement across …
Original Research
Horizon Commerce
· Original study ↗
Methodology
Claim stated in Horizon Commerce press release without named source
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US retail media networks: 200 retail media network count. Source: Horizon Commerce (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/retail-media-networks-count-200
HTML Embed
<blockquote cite="https://lighthousedata.io/data/retail-media-networks-count-200" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>200</strong> -- retail media network count for US retail media networks<br><small>Source: Horizon Commerce (2026) · <a href="https://lighthousedata.io/data/retail-media-networks-count-200" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.