B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

31%

31% -- persuasion rate increase from reputation points for online platform users (2025)

2025  · kedraco.com

An individual's reputation on an online platform significantly increased their persuasion rate by 31% when adding 10 reputation points.

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Attribution: kedraco.com View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
31%
Unit
Percentage
Data Vintage
2025
Entity
online platform users
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
kedraco.com Primary Tier C
https://www.kedraco.com/blogs/personal-brand ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Personal Brand Guide 2025: Build Your Unique Identity
Your personal brand isn’t just how you show up online. It’s how you’re remembered. As Jeff Bezos famously said, “Your brand is what people say about you when you’re not in the room.” In 2025, personal branding is less about polish and more about reputation, voice safety, and alignment. This guide ex…
Original Research
kedraco.com · Original study ↗

Academic study on online platform reputation and persuasion

Methodology documented
Industrymarketing
Plain Text
online platform users: 31% persuasion rate increase from reputation points. Source: kedraco.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/reputation-points-persuasion-rate-increase
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<blockquote cite="https://lighthousedata.io/data/reputation-points-persuasion-rate-increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>31%</strong> -- persuasion rate increase from reputation points for online platform users<br><small>Source: kedraco.com (2025) · <a href="https://lighthousedata.io/data/reputation-points-persuasion-rate-increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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