B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
73%
73% -- outreach conversion rate lift for Publications secured through existing media relationships vs cold outreach (2025)
Publications secured through existing relationships converted at 73% higher rates than cold outreach.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
73%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
10,723
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Austech Media
Primary
Tier A
https://www.austechmedia.com/blogs/annual-link-building-study-and-statistics-2026/ ↗
Source Article
Annual Link Building Study And Statistics 2026 - Austech Media
Annual Link Building Study And Statistics 2026
The Annual Link Building Study and Statistics 2026 analysed 12 months of data from 1,014 clients and 10,723 publications, showing DA 50+ links drove 3.2x more referral traffic, but topical relevance mattered more than authority. Results appeared after a…
Original Research
Austech Media
· Original study ↗
Methodology
Conversion rates for relationship-based placements compared to cold outreach
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Publications secured through existing media relationships vs cold outreach: 73% outreach conversion rate lift. Source: Austech Media (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/relationship-outreach-conversion-lift
HTML Embed
<blockquote cite="https://lighthousedata.io/data/relationship-outreach-conversion-lift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>73%</strong> -- outreach conversion rate lift for Publications secured through existing media relationships vs cold outreach<br><small>Source: Austech Media (2025) · <a href="https://lighthousedata.io/data/relationship-outreach-conversion-lift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.