B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

73%

73% -- share of reddit users who downvote promotional content for Reddit users (2025)

2025  · Buffer

73% of Reddit users actively downvote content they perceive as promotional, even when it is factually useful.

  • Original survey methodology not stated in the source text
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Attribution: Buffer View source
Lighthouse Research Team
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Source verified Evidence graded
Value
73%
Unit
Percentage
Data Vintage
2025
Entity
Reddit users
Geography
Global
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Buffer Primary Tier C
https://upvote.net/blog/reddit-post-removed ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Why Reddit Posts Get Removed & How to Prevent It
Why Reddit Posts Get Removed and How to Prevent It Table of Contents▼ - The Five Mechanisms That Remove Reddit Posts - How to Check Whether Your Reddit Post Was Actually Removed - Why Posts Get Removed: The Most Common Triggers by Category - Shadow Removal vs. Shadowban: Understanding the Difference…
Original Research
Buffer · Original study ↗

Cited by blog as Buffer social media research; original survey methodology not stated

Methodology documented
IndustryMedia RegionGlobal RoleAll marketers Channelsocial
Plain Text
Reddit users: 73% share of reddit users who downvote promotional content. Source: Buffer (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/reddit-users-downvote-promotional-content
HTML Embed
<blockquote cite="https://lighthousedata.io/data/reddit-users-downvote-promotional-content" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>73%</strong> -- share of reddit users who downvote promotional content for Reddit users<br><small>Source: Buffer (2025) · <a href="https://lighthousedata.io/data/reddit-users-downvote-promotional-content" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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