B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
73%
73% -- ad distrust rate for Reddit users (2026)
73% of Reddit users distrust ads and prefer community-driven recommendations.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
73%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Mifu
Primary
Tier C
https://www.bazzly.ai/blog/audience-demographic-analysis ↗
Source Article
Audience Demographic Analysis a Founder's Practical Guide
Original Research
Mifu
· Original study ↗
Methodology
Cited from Mifu's discussion of audience demographics; methodology not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Reddit users: 73% ad distrust rate. Source: Mifu (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/reddit-users-distrust-ads-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/reddit-users-distrust-ads-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>73%</strong> -- ad distrust rate for Reddit users<br><small>Source: Mifu (2026) · <a href="https://lighthousedata.io/data/reddit-users-distrust-ads-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.