B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
74%
74% -- success rate uplift for sales lead calls (2022)
Asking between 11 to 14 questions during a lead call translates to 74% greater potential success.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
74%
Unit
Percentage
Data Vintage
2022
Entity
Geography
North America
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Gong.io
Primary
Tier C
https://danieldisney.online/wp-json/wp/v2/posts/1339 ↗
Source Article
Now the problem is, times change\u2026..<\/h2>\n
Sales statistics can be a GAME-CHANGER if used correctly…<\/p>\n
For example, imagine knowing around 5 years ago that is took, on average,\u00a03.68 calls<\/strong>\u00a0to reach a prospect. That knowledge would hopefully encourage you to make at\u00a0LEAST<\/strong>\u00a04 attempts to reach your pr…
Original Research
Gong.io
· Original study ↗
Methodology
Cited from Gong.io research
Methodology documented
Segmentation
IndustrySaaS
Company SizeMid-market
RegionNorth America
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
sales lead calls: 74% success rate uplift. Source: Gong.io (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/questions-lead-call-success-gong
HTML Embed
<blockquote cite="https://lighthousedata.io/data/questions-lead-call-success-gong" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>74%</strong> -- success rate uplift for sales lead calls<br><small>Source: Gong.io (2022) · <a href="https://lighthousedata.io/data/questions-lead-call-success-gong" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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