B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
86%
86% -- consumer sentiment print eco friendly for U.S. consumers aged 18-24 (2023)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
86%
Unit
Percentage
Data Vintage
2023
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Two Sides North America / Toluna
Primary
Tier B
https://www.graphicvillage.com/print-is-safe-secure/ ↗
Source Article
Print Is Safe, Secure, Trustworthy, and Eco-Friendly - Graphic Village
If something is proven safe, secure, and trustworthy, you’d embrace it, right? Now add in that it is also eco-friendly, and you have a product anyone would love. There is such a product, and it’s print. After years of research on consumer attitudes and preferences, print remains consumers’ preferred…
Original Research
Two Sides North America / Toluna
· Original study ↗
Methodology
Survey by Two Sides and Toluna
Methodology documented
Segmentation
IndustryRetail
RegionUS
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
U.S. consumers aged 18-24: 86% consumer sentiment print eco friendly. Source: Two Sides North America / Toluna (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/print-eco-friendly-young-adults
HTML Embed
<blockquote cite="https://lighthousedata.io/data/print-eco-friendly-young-adults" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>86%</strong> -- consumer sentiment print eco friendly for U.S. consumers aged 18-24<br><small>Source: Two Sides North America / Toluna (2023) · <a href="https://lighthousedata.io/data/print-eco-friendly-young-adults" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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