B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
36,000,000
36,000,000 -- cumulative campaign reach for Prima HbbTV commercial campaigns (2020-09)
In September 2020, cumulative reach for Prima HbbTV commercial campaigns exceeded 36 million viewers.
- Cumulative reach exceeded 36 million viewers
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
36,000,000
Unit
Count
Data Vintage
2020-09
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Prima (aktv.cz)
Primary
Tier A
https://www.aktv.cz/en/prima-campaigns-on-hbbtv-up-47-year-on-year/ ↗
Source Article
PRIMA: CAMPAIGNS ON HBBTV UP 47% YEAR-ON
Original Research
Prima (aktv.cz)
· Original study ↗
Methodology
Broadcaster-reported reach data
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Prima HbbTV commercial campaigns: 36,000,000 cumulative campaign reach. Source: Prima (aktv.cz) (2020-09). Via Lighthouse Intelligence -- https://lighthousedata.io/data/prima-september-cumulative-reach
HTML Embed
<blockquote cite="https://lighthousedata.io/data/prima-september-cumulative-reach" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>36,000,000</strong> -- cumulative campaign reach for Prima HbbTV commercial campaigns<br><small>Source: Prima (aktv.cz) (2020-09) · <a href="https://lighthousedata.io/data/prima-september-cumulative-reach" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.