B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
8.7%
8.7% -- operating profit increase per 1pct price increase for companies (pricing strategy) (2025)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
8.7%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
anna-stella.com
Primary
Tier C
https://anna-stella.com/plaky/ ↗
Source Article
PLAKY - Anna Stella
PLAKY
Studies show that, on average, a 1% price increase translates into an 8.7% increase in operating profits, assuming no loss of volume. Nevertheless, many pricing decisions companies fail to deliver the best price. Read some tips for better pricing your products on PLAKY.
_______________________…
Original Research
anna-stella.com
· Original study ↗
Methodology
Cited aggregate research finding on price elasticity of operating profits; original study not identified on page
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
companies (pricing strategy): 8.7% operating profit increase per 1pct price increase. Source: anna-stella.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/price-increase-operating-profit-elasticity
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<blockquote cite="https://lighthousedata.io/data/price-increase-operating-profit-elasticity" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>8.7%</strong> -- operating profit increase per 1pct price increase for companies (pricing strategy)<br><small>Source: anna-stella.com (2025) · <a href="https://lighthousedata.io/data/price-increase-operating-profit-elasticity" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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