B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

25.4%

25.4% -- sales growth rate for premixed cocktails (2026-06)

2026-06  · Circana

Cases of premixed cocktails saw a 25.4% sales jump during the week ended June 28.

  • Data covers the first full week of the tournament (week ended June 28)
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Attribution: Circana View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
25.4%
Unit
Percentage
Data Vintage
2026-06
Entity
premixed cocktails
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

63/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
86
Circana Primary Tier A
https://www.fooddive.com/news/world-cup-beverage-sales-winners-data-circana/825403/ ↗
Confidence: 65/100 Vintage: 2026-06 Channel: Cc Extraction
Source Article
The beverages that scored in the World Cup
Premixed cocktails and nonalcoholic beverages are seeing double-digit percentage sales increases, while domestic beer is facing only a moderate boost.
Original Research
Circana · Original study ↗

Circana data

Methodology documented
Period Value Change
2026 25.4%
2026-06 (current) 25.4% 0%
Channelcommon_crawl
Plain Text
premixed cocktails: 25.4% sales growth rate. Source: Circana (2026-06). Via Lighthouse Intelligence -- https://lighthousedata.io/data/premixed-cocktails-sales-jump
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<blockquote cite="https://lighthousedata.io/data/premixed-cocktails-sales-jump" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25.4%</strong> -- sales growth rate for premixed cocktails<br><small>Source: Circana (2026-06) · <a href="https://lighthousedata.io/data/premixed-cocktails-sales-jump" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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