B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
24%
24% -- share of saas companies tracking pqls for SaaS companies (2025-02)
Only 24% to 25% of SaaS companies track product-qualified leads (PQLs).
- Reported as a range of 24–25%
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
24%
Unit
Percentage
Data Vintage
2025-02
Entity
Sample Size
600
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
ProductLed
Primary
Tier B
https://kirro.io/saas-conversion-rate-benchmarks ↗
Source Article
SaaS Conversion Rate Benchmarks 2026 | Real Data
SaaS conversion rate benchmarks at a glance
What is a good SaaS conversion rate? Short answer: it depends on your model type, your price point, and whether you ask for a credit card upfront.
That 8% median comes from ChartMogul’s January 2026 report, covering 200 SaaS products. Co-authored by Kyle P…
Original Research
ProductLed
· Original study ↗
Methodology
Range 24-25%; midpoint used
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
SaaS companies: 24% share of saas companies tracking pqls. Source: ProductLed (2025-02). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pql-tracking-adoption
HTML Embed
<blockquote cite="https://lighthousedata.io/data/pql-tracking-adoption" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>24%</strong> -- share of saas companies tracking pqls for SaaS companies<br><small>Source: ProductLed (2025-02) · <a href="https://lighthousedata.io/data/pql-tracking-adoption" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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