B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
68%
68% -- share of americans more likely to use business with positive reviews for US consumers (2025)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
68%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
seohoustonpros.com
Primary
Tier C
https://seohoustonpros.com/online-review-management ↗
Source Article
Online Review Management Services - SEO Houston Pros
Do You Know How To Do Online Review Management?
Every day, more and more consumers are researching their products and businesses online before buying from them.
When you have business pages established through online platforms such as social media, you have the chance to reach new consumers, drive m…
Original Research
seohoustonpros.com
· Original study ↗
Methodology
Cited online reviews statistics; original survey not identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US consumers: 68% share of americans more likely to use business with positive reviews. Source: seohoustonpros.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/positive-reviews-increase-likelihood-americans
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<blockquote cite="https://lighthousedata.io/data/positive-reviews-increase-likelihood-americans" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>68%</strong> -- share of americans more likely to use business with positive reviews for US consumers<br><small>Source: seohoustonpros.com (2025) · <a href="https://lighthousedata.io/data/positive-reviews-increase-likelihood-americans" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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