B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
550 hours
550 hours -- annual hours lost per rep from poor data quality for Companies with outdated or duplicate CRM records (2025)
Outdated or duplicate records cost companies 550 hours per sales rep annually.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
550 hours
Unit
Duration Hours
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Hints
Primary
Tier C
https://www.andsend.com/blog/why-crms-are-klling-sales-velocity ↗
Source Article
Why Traditional CRMs Are Killing Your Sales Velocity (And How AI Can Fix It)
Original Research
Hints
· Original study ↗
Methodology
Blog citing Hints; companion stat: $32,000 annual cost per rep
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Companies with outdated or duplicate CRM records: 550 hours annual hours lost per rep from poor data quality. Source: Hints (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/poor-data-quality-hours-cost-per-rep
HTML Embed
<blockquote cite="https://lighthousedata.io/data/poor-data-quality-hours-cost-per-rep" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>550 hours</strong> -- annual hours lost per rep from poor data quality for Companies with outdated or duplicate CRM records<br><small>Source: Hints (2025) · <a href="https://lighthousedata.io/data/poor-data-quality-hours-cost-per-rep" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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