B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

16%

16% -- seo investment rate for Poland online shops (2020)

Name: SEO Investment Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-19

2020 · n=87,489 · ExpertSender

Only 16% of the 87,489 registered online shops in Poland invest in SEO activities as of the end of 2020.

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Attribution: ExpertSender View source

Lighthouse Research Team

Last verified: 2026-09-19 · How we verify data →

Source verified Evidence graded

Value

16%

Unit

Percentage

Data Vintage

2020

Entity

Poland online shops

Sample Size

87,489

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

ExpertSender Primary Tier B

https://expertsender.com/pl/blog/dobre-seo-w-e-commerce/ ↗

Confidence: 53/100 Vintage: 2020 Channel: Deep Crawl

Source Article

Dobre SEO w e-commerce: 10 najszybciej rosnących e-sklepów w Polsce w 2021 - expertsender

Dobre SEO w e-commerce: 10 najszybciej rosnących e-sklepów w Polsce w 2021 Pod koniec 2020 roku w Polsce zarejestrowanych było 87 489 sklepów internetowych. Jednak zaledwie 16% z nich inwestuje w działania SEO. Nic dziwnego zatem, że z 371 mln wizyt, jakie w każdym miesiącu generują wszystkie polski…

Original Research

ExpertSender · Original study ↗

Methodology

Share of registered Polish online shops investing in SEO

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

Poland online shops: 16% seo investment rate. Source: ExpertSender (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/poland-eshops-investing-in-seo-2020

HTML Embed

<blockquote cite="https://lighthousedata.io/data/poland-eshops-investing-in-seo-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>16%</strong> -- seo investment rate for Poland online shops<br><small>Source: ExpertSender (2020) · <a href="https://lighthousedata.io/data/poland-eshops-investing-in-seo-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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