B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$1
$1 -- average app price for Apple App Store paid apps (2011)
Paid apps in the Apple App Store have an average selling price of $1.44 according to Piper Jaffray research.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$1
Unit
Currency Usd
Data Vintage
2011
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Piper Jaffray
Primary
Tier B
https://digitalmediawire.com/fiksu-puts-price-tag-on-app-users/ ↗
Source Article
Fiksu Puts Price Tag on App Users
Every app company tracks how many people have downloaded their products, but that data is of limited value. What if the app was deleted after one look? Conversely, what if it’s an ad-supported app that gets used daily? Fiksu Inc., which describes itself as a mobile app user acquisition platform, bel…
Original Research
Piper Jaffray
· Original study ↗
Methodology
Piper Jaffray research
Methodology documented
Segmentation
IndustryMedia
RegionUS
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Apple App Store paid apps: $1 average app price. Source: Piper Jaffray (2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/piper-jaffray-paid-app-average-price-2011
HTML Embed
<blockquote cite="https://lighthousedata.io/data/piper-jaffray-paid-app-average-price-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$1</strong> -- average app price for Apple App Store paid apps<br><small>Source: Piper Jaffray (2011) · <a href="https://lighthousedata.io/data/piper-jaffray-paid-app-average-price-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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