B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
96
96 -- daily device checks for mobile device users (2025)
People check their mobile devices an average of 96 times per day.
- Casual reference without an explicit formal research citation
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
96
Unit
Count
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
whisp.io
Primary
Tier C
https://whisp.io/blog/sms-marketing-isnt-broken ↗
Source Article
SMS marketing isn’t broken — the way we build our lists is. — Whisp – Opt-in Lead Capture Technology
SMS marketing isn’t broken — the way we build our lists is.
Why SMS remains one of the most powerful — but most underutilized — channels in marketing.
For years, marketers have talked about the potential of SMS: high open rates, immediate visibility, and direct access to the device we all check 96 t…
Original Research
whisp.io
· Original study ↗
Methodology
Vendor blog citing commonly referenced industry figure; original study not identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
mobile device users: 96 daily device checks. Source: whisp.io (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/phone-checks-per-day-96
HTML Embed
<blockquote cite="https://lighthousedata.io/data/phone-checks-per-day-96" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>96</strong> -- daily device checks for mobile device users<br><small>Source: whisp.io (2025) · <a href="https://lighthousedata.io/data/phone-checks-per-day-96" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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