49% -- share of patients citing customer service as top factor for US healthcare patients (2026)

Name: Share Of Patients Citing Customer Service As Top Factor Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-30

2026 · PwC Health Research Institute

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Attribution: PwC Health Research Institute View source

Lighthouse Research Team

Last verified: 2026-09-30 · How we verify data →

Source verified Evidence graded

Value

49%

Unit

Percentage

Data Vintage

2026

Entity

US healthcare patients

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

PwC Health Research Institute Primary Tier C

https://www.ameridial.com/blog/why-patient-experience-matters-in-healthcare-customer-support-outsour… ↗

Confidence: 48/100 Vintage: 2026 Channel: Common Crawl

Source Article

Healthcare Customer Support Outsourcing: How to Protect and Enhance Patient Experience in 2026

Original Research

PwC Health Research Institute · Original study ↗

Methodology

Cited from PwC Health Research Institute study; survey details not stated in source

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

US healthcare patients: 49% share of patients citing customer service as top factor. Source: PwC Health Research Institute (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/patients-customer-service-provider-choice-pwc

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<blockquote cite="https://lighthousedata.io/data/patients-customer-service-provider-choice-pwc" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>49%</strong> -- share of patients citing customer service as top factor for US healthcare patients<br><small>Source: PwC Health Research Institute (2026) · <a href="https://lighthousedata.io/data/patients-customer-service-provider-choice-pwc" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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