B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

67%

67% -- customer switching rate due to out of stock for survey respondents (consumers) (2026)

2026  · impactfirst.co

67% of survey respondents take their business elsewhere when informed that an item is out of stock after placing an order.

  • Original survey source, sample size, methodology, and timing are not cited
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Attribution: impactfirst.co View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2026
Entity
survey respondents (consumers)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
impactfirst.co Primary Tier C
https://www.impactfirst.co/id/c/layout-gudang ↗
Confidence: 48/100 Vintage: 2026 Channel: Deep Crawl
Source Article
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Original Research
impactfirst.co · Original study ↗

Survey cited without named original source; article is a secondary source on warehouse management

Methodology documented
Industrymarketing
Plain Text
survey respondents (consumers): 67% customer switching rate due to out of stock. Source: impactfirst.co (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/out-of-stock-customer-switching-67
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<blockquote cite="https://lighthousedata.io/data/out-of-stock-customer-switching-67" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- customer switching rate due to out of stock for survey respondents (consumers)<br><small>Source: impactfirst.co (2026) · <a href="https://lighthousedata.io/data/out-of-stock-customer-switching-67" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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