B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

45

45 -- net promoter score for Once Upon a Farm (brand) (2025-01)

2025-01  · Numerator

Once Upon a Farm achieved a Net Promoter Score (NPS) of 45 according to a Numerator Brand Health Tracker survey conducted on January 15, 2025.

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Attribution: Numerator View source
Lighthouse Research Team
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Source verified Evidence graded
Value
45
Unit
Score
Data Vintage
2025-01
Entity
Once Upon a Farm (brand)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Numerator Primary Tier A
https://ir.onceuponafarmorganics.com/sec-filings/all-sec-filings/content/0001696556-26-000004/ofrm_1… ↗
Confidence: 68/100 Vintage: 2025-01 Channel: Deep Crawl
Source Article
March 16, 2026 - 10-K: Annual report [Section 13 and 15(d), not S-K Item 405] | Once Upon a Farm, PBC (OFRM)
10-K: Annual report [Section 13 and 15(d), not S-K Item 405] Published on March 16, 2026 UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-K (Mark One) ☒ | ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 | For the fiscal year ended D…
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Original Research
Numerator · Original study ↗

Numerator Brand Health Tracker survey conducted on January 15, 2025; NPS measures customer loyalty via likelihood-to-recommend; company states it outpaces all established category players.

Methodology documented
Industrymarketing
Plain Text
Once Upon a Farm (brand): 45 net promoter score. Source: Numerator (2025-01). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ouaf-net-promoter-score-45-jan-2025
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<blockquote cite="https://lighthousedata.io/data/ouaf-net-promoter-score-45-jan-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>45</strong> -- net promoter score for Once Upon a Farm (brand)<br><small>Source: Numerator (2025-01) · <a href="https://lighthousedata.io/data/ouaf-net-promoter-score-45-jan-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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