B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
68%
68% -- share of trackable website traffic for organic and paid search (2019)
Organic and paid search combined accounted for 68% of all trackable website traffic according to BrightEdge research in 2019.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
68%
Unit
Percentage
Data Vintage
2019
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
BrightEdge
Primary
Tier C
https://www.limivex.co.uk/blog/ultimate-guide-to-marketing-for-recruitment-agencies ↗
Source Article
Digital Marketing for Recruitment Agencies: 2026 Guide
Digital marketing for recruitment agencies has never been more competitive, or more noisy. Literally thousands of agencies chase the same clients with the same tactics: bulk email, templated LinkedIn messages and "have you got any jobs?" on repeat. This guide sets out what actually works in 2026. A …
Original Research
BrightEdge
· Original study ↗
Methodology
Blog cites BrightEdge 2019 research finding that organic and paid search together account for 68% of trackable website traffic; this page is a secondary citation.
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2019 (current) | 68% | |
| 2024 | 68% | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
organic and paid search: 68% share of trackable website traffic. Source: BrightEdge (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/organic-paid-search-traffic-share-68
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<blockquote cite="https://lighthousedata.io/data/organic-paid-search-traffic-share-68" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>68%</strong> -- share of trackable website traffic for organic and paid search<br><small>Source: BrightEdge (2019) · <a href="https://lighthousedata.io/data/organic-paid-search-traffic-share-68" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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