B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
85%
85% -- organic search click share for Google search results (2017)
In 2017, 85% of search clicks went to organic results according to Zero Limit Web data.
Attribution:
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Lighthouse Research Team
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Source verified
Evidence graded
Value
85%
Unit
Percentage
Data Vintage
2017
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Zero Limit Web
Primary
Tier C
https://digital.excelacademy.my/7-creative-ways-to-use-paid-search-that-google-wont-tell-you/ ↗
Source Article
Creative ways to Use Paid Search That Google Won’t Tell You - Digital Marketing Malaysia
A common mistake many marketers make is to get lost in the convention. We hear there are certain ways to do things and choose to follow these rules to the letter, instead of forging our own paths. That isn’t necessarily a bad thing. After all, these conventional approaches are proven to work, aren’t…
Original Research
Zero Limit Web
· Original study ↗
Methodology
Cited from Zero Limit Web data; methodology not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google search results: 85% organic search click share. Source: Zero Limit Web (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/organic-click-share-2017
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<blockquote cite="https://lighthousedata.io/data/organic-click-share-2017" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>85%</strong> -- organic search click share for Google search results<br><small>Source: Zero Limit Web (2017) · <a href="https://lighthousedata.io/data/organic-click-share-2017" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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