B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
14,100,000,000
14,100,000,000 -- weekly impressions for OOH media (Outfront) (2023)
Outfront OOH media generates 14.1 billion weekly impressions according to GEOPATH (2023).
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
14,100,000,000
Unit
Count
Data Vintage
2023
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
GEOPATH
Primary
Tier B
https://qa.outfront.dev/mocks/home-page ↗
Source Article
Home Page
WE BUILD
BRANDS IN THE
REAL WORLD
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We are leading the industry, bringing intelligence to out of home by deploying digital at scale and embracing new technologies, from Programmatic and Attribution solutions to QRad and Spatial Deployments.
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AMERICA
Our media reaches 7 …
Original Research
GEOPATH
· Original study ↗
Methodology
Company marketing page citing GEOPATH 2023 measurement
Methodology documented
Segmentation
IndustryMedia
RegionUS
RoleAll marketers
Channelevents
Cite this stat
Plain Text
OOH media (Outfront): 14,100,000,000 weekly impressions. Source: GEOPATH (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ooh-weekly-impressions
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<blockquote cite="https://lighthousedata.io/data/ooh-weekly-impressions" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14,100,000,000</strong> -- weekly impressions for OOH media (Outfront)<br><small>Source: GEOPATH (2023) · <a href="https://lighthousedata.io/data/ooh-weekly-impressions" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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