B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

50%

50% -- bounce rate for online retail (2025)

2025  · Oberlo

The average bounce rate across online retail is 50%, according to Oberlo.

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Attribution: Oberlo View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2025
Entity
online retail
Geography
Global
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Oberlo Primary Tier C
https://miros.ai/wordless-search-technology-novel-search-infrastructure-powering-global-retailers/ ↗
Confidence: 30/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Wordless Search Technology: Novel Search Infrastructure Powering Global Retailers - Miros Blog
Dec 24, 2025 Wordless Search Technology: Novel Search Infrastructure Powering Global Retailers If you run an e-commerce platform, you probably know that it isn’t reaching its full conversion potential. And the potential of the e-commerce industry is enormous. According to a recent report by Research…
Original Research
Oberlo · Original study ↗

Cited from Oberlo

Methodology documented
IndustryRetail RegionGlobal RoleAll marketers Channelmulti-channel
Plain Text
online retail: 50% bounce rate. Source: Oberlo (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/online-retail-average-bounce-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/online-retail-average-bounce-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- bounce rate for online retail<br><small>Source: Oberlo (2025) · <a href="https://lighthousedata.io/data/online-retail-average-bounce-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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