B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

88%

88% -- consumer retention after bad ux for online consumers (2026)

2026  · dnadigitalmarketing.com

88% of online consumers are less likely to return to a website following a single poor experience.

Cite this stat Share How we verify
Attribution: dnadigitalmarketing.com View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
88%
Unit
Percentage
Data Vintage
2026
Entity
online consumers
Geography
Global
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
dnadigitalmarketing.com Primary Tier C
https://dnadigitalmarketing.com/web-developers-near-me-finding-a-partner-for-your-digital-growth/ ↗
Confidence: 23/100 Vintage: 2026 Channel: Deep Crawl
Source Article
Web Developers Near Me: Finding a Partner for Your Digital Growth
Your website is either the primary engine of your evolution or a silent drain on your capital. Most business owners spend 40 plus hours searching for web developers near me only to end up with a static page that fails to convert a single visitor. It’s exhausting to decode technical noise like SEO, A…
Original Research
dnadigitalmarketing.com · Original study ↗

Widely cited industry statistic, no original source cited in article

Methodology documented
IndustryRetail RegionGlobal RoleAll marketers Channelmulti-channel
Plain Text
online consumers: 88% consumer retention after bad ux. Source: dnadigitalmarketing.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/online-consumers-return-after-bad-experience
HTML Embed
<blockquote cite="https://lighthousedata.io/data/online-consumers-return-after-bad-experience" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>88%</strong> -- consumer retention after bad ux for online consumers<br><small>Source: dnadigitalmarketing.com (2026) · <a href="https://lighthousedata.io/data/online-consumers-return-after-bad-experience" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Share on X Share on LinkedIn

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →