B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
66
66 -- packpower score for Walmart Ol' Roy Dog Food Bacon Flavor (2026)
Walmart's Ol' Roy Dog Food Bacon Flavor received a PackPower Score of 66 in the 2026 PackPower Awards: Private Label Edition.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
66
Unit
Score
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Behaviorally
Primary
Tier A
https://www.behaviorally.com/blog/2026-packpower-awards-private-labels ↗
Source Article
2026 PackPower Awards: Private Label Edition
Original Research
Behaviorally
· Original study ↗
Methodology
Behaviorally myBehaviorally AI-led packaging performance platform
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Walmart Ol' Roy Dog Food Bacon Flavor: 66 packpower score. Source: Behaviorally (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ol-roy-dog-food-packpower-66
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<blockquote cite="https://lighthousedata.io/data/ol-roy-dog-food-packpower-66" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>66</strong> -- packpower score for Walmart Ol' Roy Dog Food Bacon Flavor<br><small>Source: Behaviorally (2026) · <a href="https://lighthousedata.io/data/ol-roy-dog-food-packpower-66" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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