B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
5%
5% -- ad revenue growth rate for New Zealand radio industry (2006)
The radio industry experienced a 5% increase in advertising revenue for the 12 months ending 31 December 2006.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
5%
Unit
Percentage
Data Vintage
2006
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
The Advertising Standards Authority / ACNielsen AdQuest
Primary
Tier B
http://www.trb.co.nz/StandardPage.asp?id=582&title=2006+a+Bumper+Year+for+Radio ↗
Source Article
The Radio Bureau
Original Research
The Advertising Standards Authority / ACNielsen AdQuest
· Original study ↗
Methodology
Year-on-year growth for 12 months ending 31 December 2006, per ACNielsen AdQuest 2007
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
New Zealand radio industry: 5% ad revenue growth rate. Source: The Advertising Standards Authority / ACNielsen AdQuest (2006). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nz-radio-ad-revenue-growth-2006
HTML Embed
<blockquote cite="https://lighthousedata.io/data/nz-radio-ad-revenue-growth-2006" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5%</strong> -- ad revenue growth rate for New Zealand radio industry<br><small>Source: The Advertising Standards Authority / ACNielsen AdQuest (2006) · <a href="https://lighthousedata.io/data/nz-radio-ad-revenue-growth-2006" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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