B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
3.3x
3.3x -- newspaper pass along readership rate for US newspapers (2026)
According to an article in E&P, the newspaper pass along rate has increased to 3.3.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
3.3x
Unit
Ratio
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Editor & Publisher
Primary
Tier C
http://www.texaspress.com/index.php/other-services/media-cafe?start=220 ↗
Source Article
Texas Press Association
Original Research
Editor & Publisher
· Original study ↗
Methodology
Study cited via Editor & Publisher article, reported by Texas Press Association
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US newspapers: 3.3x newspaper pass along readership rate. Source: Editor & Publisher (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/newspaper-pass-along-rate-3-3
HTML Embed
<blockquote cite="https://lighthousedata.io/data/newspaper-pass-along-rate-3-3" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>3.3x</strong> -- newspaper pass along readership rate for US newspapers<br><small>Source: Editor & Publisher (2026) · <a href="https://lighthousedata.io/data/newspaper-pass-along-rate-3-3" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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