B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
28%
28% -- share of nearby mobile searches resulting in purchase for Google local mobile searchers (2026)
28% of searches for something nearby on a smartphone result in a purchase.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
28%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Google/Ipsos
Primary
Tier B
https://www.baadigi.com/services/seo ↗
Source Article
SEO for Contractors — Get Found First in Your Service Area
Original Research
Google/Ipsos
· Original study ↗
Methodology
Google/Ipsos study, cited by BaaDigi
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google local mobile searchers: 28% share of nearby mobile searches resulting in purchase. Source: Google/Ipsos (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nearby-search-purchase-28
HTML Embed
<blockquote cite="https://lighthousedata.io/data/nearby-search-purchase-28" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>28%</strong> -- share of nearby mobile searches resulting in purchase for Google local mobile searchers<br><small>Source: Google/Ipsos (2026) · <a href="https://lighthousedata.io/data/nearby-search-purchase-28" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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