B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

1,250,000

1,250,000 -- average audience for NBA on Prime Video (Q3 2025)

Q3 2025  · Amazon / Nielsen

NBA on Prime delivered an average audience of 1.25 million viewers in the U.S. during its season-opening doubleheader.

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Attribution: Amazon / Nielsen View source
Lighthouse Research Team
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Source verified Evidence graded
Value
1,250,000
Unit
Count
Data Vintage
Q3 2025
Entity
NBA on Prime Video
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

63/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Amazon / Nielsen Primary Tier A
https://deadline.com/2025/10/amazon-strong-third-quarter-earnings-web-services-stock-pops-1236603253… ↗
Confidence: 57/100 Vintage: Q3 2025 Channel: Deep Crawl
Source Article
Amazon Stock Pops As Q3 Tops Forecasts: AWS Strong, $1.8 Billion In Severance Costs, Shout-Out To ‘The Summer I Turned Pretty’
Amazon shares jumped 10% on Thursday as the company’s third quarter numbers beat Wall Street forecasts on the top and bottom lines by a lot and by even more for the closely watched Amazon Web Services, or AWS, division. Revenue rose 13% to $180 billion for the September quarter and jumped 20% at AWS…
Original Research
Amazon / Nielsen · Original study ↗

Nielsen measurement, cited in Amazon Q3 2025 earnings materials

Methodology documented
Industrymarketing
Plain Text
NBA on Prime Video: 1,250,000 average audience. Source: Amazon / Nielsen (Q3 2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nba-prime-us-avg-audience-2025
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<blockquote cite="https://lighthousedata.io/data/nba-prime-us-avg-audience-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1,250,000</strong> -- average audience for NBA on Prime Video<br><small>Source: Amazon / Nielsen (Q3 2025) · <a href="https://lighthousedata.io/data/nba-prime-us-avg-audience-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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