B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
83%
83% -- share of buyers citing photos as most useful website feature for home buyers (2025)
Over 83% of home buyers cite photos as the most useful feature on real estate websites.
- Source states 'over 83%'
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
83%
Unit
Percentage
Data Vintage
2025
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
National Association of Realtors
Primary
Tier C
https://homes2moveyou.com/virtual-home-selling-strategies-that-win-in-oakland-county/ ↗
Source Article
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- Virtual h…
Original Research
National Association of Realtors
· Original study ↗
Methodology
Attributed to NAR Profile of Home Buyers and Sellers
Methodology documented
Segmentation
IndustryReal Estate
RegionUS
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
home buyers: 83% share of buyers citing photos as most useful website feature. Source: National Association of Realtors (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nar-photos-most-useful-83
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<blockquote cite="https://lighthousedata.io/data/nar-photos-most-useful-83" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>83%</strong> -- share of buyers citing photos as most useful website feature for home buyers<br><small>Source: National Association of Realtors (2025) · <a href="https://lighthousedata.io/data/nar-photos-most-useful-83" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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