B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
74%
74% -- campaign sales contribution for Nando's Pineapple PERi-PERi CNY campaign (2026)
The Nando's Pineapple PERi-PERi Chinese New Year campaign strategy drove a 74% sales contribution.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
74%
Unit
Percentage
Data Vintage
2026
Entity
Geography
APAC
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ampersand Advisory
Primary
Tier B
https://ampersand-advisory.com/work_tag/catalogue/ ↗
Source Article
Work Tag: Catalogue
Original Research
Ampersand Advisory
· Original study ↗
Methodology
Agency case study self-reported campaign result; methodology not stated
Methodology documented
Segmentation
IndustryRetail
RegionAPAC
Channelevents
Cite this stat
Plain Text
Nando's Pineapple PERi-PERi CNY campaign: 74% campaign sales contribution. Source: Ampersand Advisory (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nandos-pineapple-cny-sales-contribution
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<blockquote cite="https://lighthousedata.io/data/nandos-pineapple-cny-sales-contribution" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>74%</strong> -- campaign sales contribution for Nando's Pineapple PERi-PERi CNY campaign<br><small>Source: Ampersand Advisory (2026) · <a href="https://lighthousedata.io/data/nandos-pineapple-cny-sales-contribution" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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