B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
4.8%
4.8% -- sponsorship spend growth rate for US music festival sponsorship market (2017)
Sponsorship dollars spent on music events grew by 4.8% in 2017 compared to the previous year.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
4.8%
Unit
Percentage
Data Vintage
2017
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
blog.hollywoodbranded.com
Primary
Tier C
https://blog.hollywoodbranded.com/why-millennials-like-brands-to-sponsor-music-festivals ↗
Source Article
Why Millennials Like For Brands To Sponsor Music Festivals
Why Millennials Like For Brands To Sponsor Music Festivals
Quick Answer
Hollywood Branded look at some of the top brands who sponsor music festivals, and why their sponsorships are so successful.
Billions Spent On Music Festivals By Brands
While music festivals have been around for decades, it’s no …
Original Research
blog.hollywoodbranded.com
· Original study ↗
Methodology
Described as the average yearly rate of growth over the last several years
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US music festival sponsorship market: 4.8% sponsorship spend growth rate. Source: blog.hollywoodbranded.com (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/music-festival-sponsorship-growth-2017
HTML Embed
<blockquote cite="https://lighthousedata.io/data/music-festival-sponsorship-growth-2017" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>4.8%</strong> -- sponsorship spend growth rate for US music festival sponsorship market<br><small>Source: blog.hollywoodbranded.com (2017) · <a href="https://lighthousedata.io/data/music-festival-sponsorship-growth-2017" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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