B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
7,050,000,000
7,050,000,000 -- modeled impressions for MONOPOLY GO! (Scopely) (2026-07)
A single 28-second MONOPOLY GO! video creative accumulated 7.05 billion modeled impressions in the US over two months.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
7,050,000,000
Unit
Count
Data Vintage
2026-07
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
AdMapix
Primary
Tier A
https://www.admapix.com/blog/market-trends/state-of-mobile-advertising-h2-2026 ↗
Source Article
State of Mobile Advertising H2 2026: Creative Volume, Verticals & Top Advertisers [Index Data]
Original Research
AdMapix
· Original study ↗
Methodology
AdMapix modeled impressions data, US
Methodology documented
Segmentation
IndustryGaming
RegionUS
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
MONOPOLY GO! (Scopely): 7,050,000,000 modeled impressions. Source: AdMapix (2026-07). Via Lighthouse Intelligence -- https://lighthousedata.io/data/monopoly-go-impressions-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/monopoly-go-impressions-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7,050,000,000</strong> -- modeled impressions for MONOPOLY GO! (Scopely)<br><small>Source: AdMapix (2026-07) · <a href="https://lighthousedata.io/data/monopoly-go-impressions-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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