B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
40%
40% -- mobile users searching apps in app store share for Mobile app users (2026)
Google reported that 40% of mobile users look for new apps on the app store.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2026
Entity
Geography
North America
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Google
Primary
Tier C
https://www.analytico.ca/how-to-optimise-mobile-apps-using-aso-and-seo/ ↗
Source Article
How to Optimise Mobile Apps Using ASO and SEO?
Original Research
Google
· Original study ↗
Methodology
Google-reported figure cited by Analytico; publication year used as vintage
Methodology documented
Segmentation
IndustryMedia
RegionNorth America
RoleSEO Specialist
Channelsearch
Cite this stat
Plain Text
Mobile app users: 40% mobile users searching apps in app store share. Source: Google (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-users-search-apps-in-app-store
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mobile-users-search-apps-in-app-store" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- mobile users searching apps in app store share for Mobile app users<br><small>Source: Google (2026) · <a href="https://lighthousedata.io/data/mobile-users-search-apps-in-app-store" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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